We have grown to become a highly respected, leading Group of 57 independent garden centres that are committed to retaining a strong presence within the industry. Our Members are spread across the UK and generate a combined annual turnover of over £210 million

Our Group aims to help increase profitability by providing a support network while maintaining a store’s independence. Our Members can offer the same quality of service and product selection as independent retailers, while also providing competitive pricing like larger operators.

Everyone maintains a unique identity and independence, sets their own prices, and benefits from being considered a multiple retailer by our Associate Suppliers.

We have a dedicated team of professionals who collaborate with Members to provide a wide range of services, including a comprehensive buying and marketing service. Our Members also benefit from sharing information and helping each other through our active WhatsApp Groups and Forums. We function as an additional head office, helping with daily tasks and providing information to make your work easier.

Choice Marketing is a non-profit Organisation and we don't rely on any third parties for our income.  All monies that come in for our Members, are distributed back to our Members.  The Group values sharing information and transparency, and all Members are encouraged to participate in some way.

We are a 'true cooperative'.


Testimonials and Awards

Choice Marketing's accolades speak volumes about their commitment to excellence within garden retail. In 2020, we were awarded the prestigious "Winning Team of the Year" title at the DIY Week Awards, reinforcing our reputation as a top-tier player in the market. We have also secured impressive commendations in the GTN Glee Buyers Power List, ranked 2nd for Plant Buying Team of the Year and 3rd for Overall Multiple Garden Retailer Buying Team of the Year (6 stores or more).

Founded In
Member Centres
Combined Retail Turnover